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Chicago, Illinois, July 20, 2005 –A re-vamped conference program, a freshly designed exhibit hall featuring many new exhibitors, new alliances and an all new marketing campaign attracted 2,410 attendees to TS2 last week in Washington, DC. The new TS2, in its inaugural year under the ownership of National Trade Productions (NTP), exceeded all attendance goals, with a 17% increase in total verified conference and exposition attendees. Of the total number of attendees, more than 43% were first-timers, indicating a broadened attendee base for the show. Even more important, the quality of attendee was clearly higher with an 82% increase in conference attendance.
“This was the best TS2 in a long time,” said Andrew Dudek, CMP, CME, Chairman of the Trade Show Exhibitors Association (TSEA). “Everyone is excited about the new energy and the results. The new partnership with NTP is off to a fantastic start and we can’t wait until next year,” added Dudek.
The TS2 conference, which was developed by TSEA, featured three new tracks, an infusion of new speakers, and the addition of new learning methodologies. The program included case studies, interactive workshops, and peer-to-peer discussion groups.
“It was my first time attending the conference, and I am pleased to say it won't be my last,” said Terri Shaw, Marketing Coordinator, Sensis Corporation. “From the knowledgeable and approachable mentors, to the diverse, well-versed speakers, I left there with more than I expected to receive. And even though a price was put on the conference (which was well spent) the networking was priceless! Speaking with other exhibit and event professionals was an education all its own. My TS² experience truly exceeded my expectations. See ya in Chicago!”
TS2 2006 will be held July 25-27 at the McCormick Place Convention Center in Chicago, IL. TS2 is sponsored by the Trade Show Exhibitors Associations (TSEA) and owned and produced by National Trade Productions (NTP), a leader in the production, management, and marketing of trade expositions, conferences and special events and For more information about attending or exhibiting, please contact NTP at 703-683-8500, or visit the TS2 web site, www.tsea.org/ts2.
ABOUT TS2
TS2 – Where Trade Shows and Corporate Events Begin - focuses on best practices, proven strategies, new ideas and new resources to enhance performance for trade show exhibitors and corporate event managers.
Over the course of the three-day event, attendees learn how to increase ROI, while effectively managing their event budgets, as well as network with the best of the exhibit and corporate events industry. This event has long been recognized for delivering a quality and scope of exhibitor education that gives its’ attendees the tools to significantly improve on their performance as exhibitors.
About Trade Show Exhibitors Association
TSEA, sponsors of TS2, represents more than 1,600 members from the United States and abroad. The mission of the association is to enhance the expertise of professionals in exhibit and event marketing by providing knowledge, resources, and networking opportunities to industry professionals who use the trade show and event medium to promote and sell their products, as well as those who provide them with products and services. For more information about TSEA and its benefits, contact 312.842.8732, e-mail tsea@tsea.org, or visit us on the Web at http://www.tsea.org.
About National Trade Productions
Celebrating its 29th anniversary, National Trade Productions is a leader in the production, management, and marketing of trade expositions, conferences and special events. NTP has expertise in a variety of industries, including security, transportation, government, communications, health care, public works, information technology, education, manufacturing and engineering. NTP also has the industry's longest history of launching and producing events for the federal government, including GOVSEC, U.S. LAW, and FOSE. NTP’s creative division, Creative Solutions Group (CSG), offers associations, show organizers and corporation’s leading edge design and creative services to complement NTP’s legacy of marketing expertise. CSG is a full service agency that specializes in marketing strategy and campaign development, copywriting, graphic design, branding and identity, and Web development. For more information on NTP call 703-683-8500 or visit www.ntpshow.com.
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