Home Sponsorship: A Key to Powerful Marketing 1 2007 Education Report 2008 Education Schedule 2008 Operating Council 3 Airlines Shut Down in One Week 3.15.06 Thoughts 3.15.06 TSEA Tips 5.1.07 News 4.15.08, Bits From Bob Become a Speaker at TS2 2008 – THE Industry Event for Exhibit & Event Professionals FREEMAN LAUNCHES CUSTOMER TRAINING PROGRAM FOR PART-TIME SHOW SITE STAFF Krisam Group Announces Ecomomic Stimulus Plan for Meeting Planners TSEA MEMBERS ONLY Aaron Bludworth Joins GES as Vice President of Corporate Events After The Show: Self-Analysis, A Critical Component to Improve Performance April 1 Bits From Bob April 1 Industry News April 1 New Members April 1 Thoughts from the Corner Office April 1 TSEA Tips April 2: TSEA Open House Are You Throwing Money Away? Begin at The Beginning: Three Secrets for Tradeshow Success Best Booth at Expo! Expo!: ARI Bits From Bob 5.1.07 Bits from Bob, Aug. 1, 2007 Bits from Bob, December 17, 2008 Bits from Bob, Feb. 1, 2008 Bits from Bob, Jan. 4, 2008 Bits From Bob, July 1, 2007 Bits From Bob, June 1, 2007 Bits from Bob, Mar. 3, 2008 Bits From Bob, November, 2007 Bits From Bob, October 1, 2007 Bits from Bob, September 1, 2007 Bits from Bob: May 1, 2008 Boothsmanship is Dead: "Preparedness" Reigns Supreme Canon Communications Acquires Pharmapack Carnival Refunds $40 Million Chicago Convention & Tourism Bureau Unveils Online Video Marketing Tool for Customers Cleveland’s I-X Center Expansion Completed in Record Time; Fed Ex Kinko’s Opens Three Gigs in Vegas Creating Customer Evangelists Eight Effortless Exercises to Improve Trade show Performance Elaine Cohen Named Finalist in Stevie Awards for Women in Business Emap To Sell Events Division for $1.97 Billion ENK International to Acquire WSA Global Holdings LLC Exhibiting the Easy Way Exhibition Industry Revenue Grows 11.3 Percent in Second Quarter of 2007 Fairmont and WWF Join Forces to Address Climate Change Four Generations In the Marketplace: What This Means For You Freeman Announces Management Changes Freeman Recycles 25 Million Square Feet of Used Carpet Gaining Corporate Support GES® Acquires Ethnometrics Business Good Shows in Bad Times: Exhibiting When Your Industry is in Crisis Great Connection Weekend: The Master's Retreat Greenhill SAVP Completes Investment in BDMetrics, Inc. Help Wanted! Hey, You - Exhibitor Manners at a Trade Show Hortec 2008 Postponed; Food Tec Middle East and Food + Hospitality Middle East Rescheduled Hot Button Exhibiting How to Avoid Eating Your Words: 10 Essentials for Networking at Tradeshows and Events How to Avoid Eating Your Words: Ten Essentials for Networking at Tradeshows and Events How to Stand Out on the Job and in the Booth Hyatt Meetings Take Two Offer Ian Twentey Named Experient Eastern Region Senior Vice President iBAHN and IAEE Services, Inc. Launch World-Class Converged Network Industry Expert Harris Schanhaut is Available for Hire Industry News, August 15, 2007 Industry News, July 7, 2007 Industry News, June 15, 2007 Industry News, Mar. 3, 2007 It's Not What You Say, It's How You Say It: Body Language at Tradeshows ITN International Scores Judy Fairbanks as Vice President of Marketing JetBlue Now Offering Refundable Fares Jones Joins 3D Exhibits as Sr. VP, Client Results Strategist Las Vegas Sands Completes Initial Funding for Singapore's Marina Bay Sands Learn More About Your TSEAConnect Mack Brooks Exhibitions Announces the Acquisition of the International Converting Exhibition (ICE) Series Meeting Planners Rate Toronto Top Canadian City Member-of-the-Month, Bob Dallmeyer National Capitol Area Chapter Launched New Washington D.C. Chapter to Hold First Meeting January 28 News, April 16, 2007 News, May 15, 2007 Nick’s Cove & Cottages Announces Events Space October's Webinar: Your Booth Staff and the Four Levels Of Proficiency Open Skies: Deal is Sealed Between United States and EU PCMA Names Mark Holmes New Chief Financial Officer Penton Media Reorganizes Reed Exhibitions in the News Remaining Relevant: Tracking Trends for More Effective Exhibiting Revenues Projected to Rise Sandra Pizzarusso Joins Impact Unlimited as Director of Meetings and Events Secrets to Increasing Off-Site Meeting Productivity Sheraton and Four Points by Sheraton Hotels Go Smoke-Free Strategic Acquisition in Fast-growing Dubai Market The Six "P"s of Marketing?! The A-Zs of Exhibiting Overseas The Nielsen Company Names Greg Farrar President of Nielsen Business Media The Power of Asking Questions: 7 Strategies to Discovering what Your Prospects Really Want The Tradeshow Curse The Virtual Trade Show: The Top Four Things You Need To Know The Wearing of the Green: Exhibiting for the Environmentally-Conscious Audience Thoughts From the Corner Office Thoughts from the Corner Office 5.1.07 Thoughts From the Corner Office, April 1, 2008 Thoughts from the Corner Office, April 15, 2008 Thoughts from the Corner Office, April 16, 2007 Thoughts from the Corner Office, Aug. 1, 2007 Thoughts From the Corner Office, August 15, 2007 Thoughts From the Corner Office, Dec. 3, 2007 Thoughts from the Corner Office, December 18, 2007 Thoughts from the Corner Office, Feb. 1, 2008 Thoughts From the Corner Office, Feb. 20, 2008 Thoughts from the Corner Office, Jan. 16, 2008 Thoughts from the Corner Office, Jan. 4, 2007 Thoughts From the Corner Office, July 16, 2007 Thoughts From the Corner Office, June 1, 2006 Thoughts From the Corner Office, June 15, 2007 Thoughts from the Corner Office, Mar. 3, 2008 Thoughts From the Corner Office, May 1, 2008 Thoughts From the Corner Office, May 15, 2007 Thoughts From the Corner Office, Nov. 1, 2007 Thoughts from the Corner Office, Nov. 16, 2007 Torch Passed to Next Generation at Hargrove, Inc. Trump International Hotel & Tower Chicago Debuted January 30 TSEA at Expo! Expo! Dec. 10-12 TSEA Connect Book Club: Stimulating Conversation Underway! TSEA Members: New Discount Affiliation with FCm Travel Solutions TSEA New Members, Aug.1, 2007 TSEA Tips 5.1.07 TSEA Tips, April 16, 2007 TSEA Tips: The Scent of a Show TSEA to Exhibit at Exhibitor 2008 TSEA's Career Center TSEAConnect: the ONLY Online Community of Its Kind TSNN.com Reports Dramatic Increase in Event Interest in 2008's First Quarter Turn Your Team Around: Seven Strategies to Transform Trade Show Performance Valera Global Joins Chicago Climate Exchange, Commits to Offset 100 Percent of Greenhouse Gas Emissions Windy City Chapter Events for 2008 Windy City Logo Contest Windy City News Industry News, June 15, 2007 TS² and BDMetrics Announce Alliance TS² 2007 to Focus on How the Internet is Revolutionizing the Trade Show Experience TS² 2007 – THE Industry Event for Exhibit and Event Professionals and BDMetrics, the award-winning attendee relationship management company, announced today a collaboration to help drive the convergence of internet and face-to-face marketing into the next generation of exhibits and events. “We are extremely excited about this alliance and what it means for not only the future of TS², but also the future of trade shows as a business model,” said Kellie Shevlin, TS² Sales & Industry Relations Manager. “With the recent and continual advances in web technology, trade shows and other live events have been transformed from a few-day opportunity into a year round event. Together with BDMetrics, we look forward to ushering in this new era of live marketing for the entire industry.” As part of their partnership, BDMetrics will launch the MyTS² search engine connecting TS² attendees with exhibitors, the conference and each other. When attendees register for TS², they are invited to activate MyTS², where they will gain access to the entire TS² community. This portal enables attendees to securely and anonymously search for products, vendors and conference sessions; set up meetings and efficiently plan their time at the show. It also enables registrants to connect with other attendees, like themselves, to share ideas and network. “Not only does the MyTS² feature allow attendees to plan their show experience before the event begins,” said Shevlin, “but it also enhances exhibitors’ pre-show exposure and increases the number of qualified leads driven directly to their booths onsite.” BDMetrics will also participate in the TS² conference with the following two sessions on how to measure exhibitor ROI with new analytics and how this new data empowers exhibitors: SPM-70: The ROI Questions You Need to Answer BEFORE Your Next Show Tuesday, July 31, 4:00 pm – 5:30 pm SPM-71: How Do you Measure and Report ROI AFTER the Show? Wednesday, August 1, 9:45 am – 11:00 am In addition to these sessions, BDMetrics will co-locate its End User Summer Conference with TS². The conference will focus on how the convergence of trade shows and on-line media are transforming the exhibitor experience, creating new event anchored sales and marketing opportunities never before possible. “The events world is discovering and embracing extraordinary new opportunities as we experience the powerful fusion of the internet and the face-to-face business model”, commented Jack Chalden, BDMetrics Vice President of Industry Relations and a veteran trade show producer for nearly 40 years. “And that is precisely why we welcome this opportunity to collaborate with TS². Helping to arm exhibit managers with insights into these rapidly evolving event dynamics will not only empower them to meet and exceed their event objectives, but it will illuminate other sales and marketing opportunities of critical importance to their organizations.” TS², sponsored by the Trade Show Exhibitors Association (TSEA), is taking place July 30 – August 2, 2007 at the Washington, DC Convention Center. This event has long been recognized for delivering a quality and scope of exhibitor education that gives its attendees the tools to significantly improve their performance as exhibitors. For more information, click here. TSEA’s June 20 Webinar: Using Corporate Events to Increase Lead Generation and Development TSEA’s June 20 Webinar, Using Corporate Events to Increase Lead Generation and Development, taking place at 1:00 p.m. Eastern time, is being presented by Lauren Cramer, Marketing Event Manager, Unica Corporation. Tradeshow and event managers are extending their responsibilities past planning conferences and trade shows to corporate events. Corporate events can be a successful way to generate new leads, continue lead development and touch base with existing customers. This session will highlight the advantages of corporate events and what one needs to consider when planning these events. You’ll learn the arts of: 1. Understanding the advantages and disadvantages of corporate events versus tradeshows and conferences 2. Determining the focus of the corporate event and toward whom it is geared 3. Figuring what logistical planning is needed with corporate events 4. Setting goals for corporate events 5. Creating budgets for corporate events 6. Communicating objectives internally 7. Communicating the event externally 8. Measuring results from your corporate event For more information or to sign up, click here!